Senior Director- Revenue & Partnerships

FamPay

Bengaluru, IndiaPosted 5 months ago

Skill Required

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Key highlights

15+ years experience required
High-impact role with direct founder/leadership collaboration
AI-native work culture with access to best AI tools
Mission to drive 250M+ young users in India

Role overview

Fam (previously FamPay) is India's first payments app for users above 11, offering UPI and FamCard for online and offline payments. The mission is to raise a financially aware generation by driving 250M+ young users in India to start their financial journey early. Founded in 2019 by IIT Roorkee alumni, Fam is backed by investors like Elevation Capital, Y-Combinator, Peak XV (Sequoia Capital India), Venture Highway, Global Founder's Capital, and angels including Kunal Shah and Amrish Rao. The Head of Business Development will build and scale Fam's partnerships and alliances engine, defining strategy, closing high-impact partnerships, and driving growth, engagement, and revenue. This role intersects growth, product, and brand, requiring the ability to engage with CMOs and CEOs, own revenue partnerships, and user acquisition, working directly with founders and leadership to establish Fam as India's definitive financial platform for the next generation.

Responsibilities

Own and drive the revenue partnerships charter — co-branded campaigns, affiliate deals, and advertiser relationships
Build direct relationships with large brand marketing teams and agency partners
Sell Fam's platform (impressions, engagement, reach among India's youngest consumers) as a media and distribution vehicle
Structure sustainable, high-value commercial deals that compound over time
Position Fam as a lifestyle brand deeply resonant with younger audiences
Drive partnerships with fashion, music, content, and youth-first brands
Conceptualize and execute high-impact co-branded campaigns
Expand Fam's presence across teen-friendly online and offline merchants
Drive partnerships with QSR chains, e-commerce platforms, OTT, and gaming brands
Increase transaction frequency and stickiness through relevant merchant coverage
Build alliances with schools, colleges, coaching institutes, and youth communities
Drive trust-led onboarding at scale
Build partnerships that unlock high-quality user acquisition at scale
Identify and onboard partners across gaming, edtech, creator ecosystems, and youth platforms
Create scalable distribution funnels via integrations and co-branded experiences
Own revenue as the scoreboard — grow it and be accountable to it from day one
Drive significant share of new user acquisition via partner channels
Reduce CAC through scalable alliances
Grow monthly transactions per user
Achieve strong brand recall among younger audiences

Requirements

15+ years in business development, ad sales, partnerships, or strategic alliances
Strong, proven network across large media and brands agencies
Deep understanding of digital advertising and ad monetisation— ability to package and sell Fam's platform traffic, clicks, and impressions as a high-value media asset to brands and agencies
Track record of building and scaling revenue-generating partnerships with large advertisers
Exceptional storytelling and strategic thinking — able to lead CXO-level conversations with authority
Raw intelligence and sharp product and business instincts — comfortable operating alongside founders and C-suite
Data-driven approach to evaluating and structuring deals
Strong negotiation skills and high ownership mindset
Builder mentality — thrives in ambiguity and moves fast
Strong network across consumer platforms and brands

Nice to have

Prior experience in working in a consumer internet, product-led companies
Familiarity with creator ecosystems or youth-first brands
AI-native mindset

Benefits

Rare opportunity to build a category-defining brand for the next generation in India
Work directly with founders and leadership — high visibility, high impact
Own a critical growth and revenue lever from day one
Access to the best AI tools and an AI-native work culture — we move faster because we build smarter
Fast-paced, high-ownership culture where builders thrive