SEO/AEO Manager (Internal)
Discovered
Skill Required
Key highlights
- Compensation: $30K - $75K USD (or EUR/GBP equivalent), DOE
- Required experience: Demonstrated SEO execution with personal diagnosis, prioritization, implementation, and measurement
- Benefit: Fully remote (ideally within ±4 hours of GMT)
- Requirement: Working fluency in Google Search Console, GA4, Ahrefs or equivalent research tool, plus a crawler like Screaming Frog
- Preference: Ability to translate business goals into search strategy and practical delivery plan
- Opportunity: Build and improve website pages and make technical SEO changes using coding agents and GitHub
Role overview
Discovered Labs is an SEO and answer engine optimisation (AEO) agency founded by Ben Moore, a Stanford rocket scientist turned AI researcher, and Liam Dunne, a demand gen marketer with experience scaling B2B SaaS companies to eight-figure ARR. The agency helps B2B SaaS businesses generate leads and customers through content marketing, technical optimisations, and off-site brand amplification including PR, backlinks, and Reddit marketing. Their approach combines AI-powered operations, senior marketing judgment, and full-stack execution across content, technical SEO/AEO, and off-site strategies. This role focuses on driving qualified inbound pipeline through SEO/AEO programmes, content development, technical fixes, and off-page initiatives.
Responsibilities
- Run SEO/AEO programme to generate qualified inbound pipeline
- Develop pillar and cluster strategy (maintain keyword universe, group queries by search intent, map priority clusters to target pages)
- Close topic gaps with new content (run weekly content loop, schedule approvals, resolve SEO issues)
- Manage content refreshes (diagnose decay, underperformance, cannibalisation; prepare blog refresh briefs; verify changes and measure results)
- Build and optimise landing pages (create and improve pages using coding agents and GitHub; submit PRs; verify live changes)
- Fix technical SEO issues (diagnose and fix crawlability, indexation, internal linking, metadata, structured data; test and verify changes)
- Own off-page strategy (define link building, Reddit and YouTube support; brief specialists; review work; refine strategy)
- Close AI visibility and citation gaps (use embeddings and entity analysis; test changes against gaps)
- Build tools (create and validate scripts, automations, AI workflows for recurring research, analysis, measurement)
- Connect every action to an objective (tie tactics to strategy and clear objectives)
- Ship AI outputs that cannot be explained or verified (remain responsible for analysis, recommendations, and code)
- Audit or plan (implement changes, resolve blockers, check aftermath)
Requirements
- Demonstrated SEO execution with personal diagnosis, prioritization, implementation, and measurement
- Experience independently translating business goals into search strategy and a practical delivery plan
- Working fluency in Google Search Console, GA4, Ahrefs or equivalent research tool, and a crawler such as Screaming Frog
- Practical ability to build and improve website pages and make technical SEO changes using coding agents and GitHub
- An AI-assisted tool, script or workflow you've built or materially adapted to solve a real problem
- Evidence of rigorous SEO analysis leading to an implemented change (with data, competing explanations, decision, measurement)
- Reliable delivery tracking in a project management tool such as ClickUp
Nice to have
- Familiarity with B2B or B2B SaaS (strong candidates from other SEO backgrounds welcome)
- Agency experience or experience coordinating editors and specialist contributors
- Deeper Python, SQL, statistics or applied machine-learning skills
- Experience measuring AI visibility, analysing citations or running link-building and Reddit programmes
Benefits
- Fully remote work (ideally within ±4 hours of GMT)
- Real autonomy (daily prioritisation and execution decisions, direct access to Liam for strategic direction)
- In-house tools and methodology (learn proprietary SEO/AEO systems, apply to growth, help improve them)
- Depth and visible impact (build expertise across organic growth, technical SEO, applied analysis through sustained ownership)
- Paid leave holidays
Additional details
- Candidate preference to include a Loom video showing a tool, system or deliverable
- Interview process steps (async assessment, 30-minute call with founder, 90-minute deep-dive, 3-hour paid assessment, reference checks)
- Originally posted on Himalayas (platform)