Posted today · be early
Senior/Experienced Product Designer
trophi.ai
WorldwideremotePosted today
Skill Required
Product-DesignerUX-DesignerUI-DesignerGame-DesignerSenior-Product-DesignSenior-Staff-Product-DesignerProduct DesignerUser ResearchProduct DesignDesign SystemEngineeringdesigningbuildingetc.)TestNGdesignandAIMachine LearningFulltime
Key highlights
- Raised $12M from Tier 1 VCs including a16z and Calm Ventures
- 4+ years designing consumer products in gaming or B2C SaaS required
- High-ownership role setting the design quality bar at a fast-moving startup
- Work across real games including F1 Series, Rocket League, Assetto Corsa, and iRacing
Role overview
trophi.ai is building an AI-powered coaching platform that transforms how gamers learn, compete, and win. Backed by a16z and Calm Ventures with $12M raised, the company is already live in 5 titles with 100K+ users and rapidly expanding into new games, hardware partnerships, and SDK integrations. The design team shapes how players first understand and feel the product—from the very first minute in-game through the loops that bring them back—turning ambiguity into clear, intuitive experiences guided by research and data.
Responsibilities
- Lead end-to-end product design from discovery and flows to polished prototypes and user testing
- Turn ambiguous ideas into cohesive UX that drives core business outcomes around activation, retention and onboarding (first session clarity, engagement loops, etc.)
- Partner with product and data science to run lightweight usability testing, interpret activation and retention funnels, and use insights to iterate quickly
- Obsess about impact—on onboarding, first session clarity, and engagement loops
- Build and own the design system for speed and consistency across surfaces
- Work with product, engineering, and data science to ship high-quality experiences quickly
- Find opportunities to improve onboarding, engagement loops, and 'aha' moments
- Define trophi.ai's visual identity and interaction patterns as the company scales
- Play and test using the product inside real games (starting with sim racing and Rocket League) and validate AI-integrated UI
- Build deep customer empathy through research, interviews, and immersing yourself in the problem space
- Set the quality bar, own systems and patterns, and define the look and feel of the AI-powered coach
Requirements
- Track record of excellence with 4+ years designing consumer products in gaming or B2C SaaS
- Data-informed decision making: balance qualitative research and quantitative insights to make better design decisions; know when to test, when to measure, and when to ship
- Systems thinking: connect user goals, flows, and business outcomes
- Scrappy self-starter: resilient, resourceful (leverage AI in workflows), and comfortable with ambiguity and fast change
- User-obsessed: balance testing, behavior data, and good judgment
- Clear communicator who can explain trade-offs and decisions across teams
- Experience mentoring designers and raising the quality bar across a product team
Nice to have
- Working knowledge of AI features and how to design user-friendly ML applications
Additional details
- Backed by a16z and Calm Ventures; raised $12M from Tier 1 VCs
- Already live in 5 titles with 100K+ users, rapidly expanding into new games, hardware partnerships, and SDK integrations
- Currently focused on AI coaching for gaming (F1 Series, Rocket League, Assetto Corsa, iRacing, etc.), with ambition to build AI coaching for all sports, eSports, and the real world
- Founded in St. John's, NL
- You will NOT enjoy this role if you want pixel-perfect specs before starting, focus purely on visual polish and avoid thinking deeply about user flows and systems, struggle when requirements are ambiguous, want a large design team to lean on, or need step-by-step instructions instead of proposing solutions and trade-offs
- This is a high-ownership role where you set the bar; not a role for someone who needs to rely on a large design team
