Posted today · be early
Branding & Marketing Manager, India (Forex, FX, FinTech) | market entry (USD10K)
King Deux Search & Consulting
IndiaremotePosted today
Skill Required
Branding-ManagerMarketing-ManagerForex-TraderFintech-Marketing-ManagerMarketing-ExecutiveIndia-Marketing-ManagerMarket-Entry-ManagerfintechanalyticalbuildingSEOandGoFulltime
Key highlights
- Location: India (remote)
- Minimum of 5 years experience in the finance industry required
- Compensation: base + other incentives / benefits
- Bachelor's degree or higher in Marketing, PR, or Communications required
- Fluency in English required
- Preference for experience in the CFD/FX sector
Role overview
King Deux Search & Consulting is a specialized executive search firm offering bespoke talent solutions across financial services and commerce. The Group, for 7 years pioneering the future of global finance, has over 700 skilled professionals driving innovation across 9 countries. Powered by proprietary technology, its diverse portfolio of regulated financial institutions and fintechs specializes in multi-asset liquidity solutions, serving major global markets. The Group is looking for an experienced marketing professional to cover the Indian market and help the company scale in the region.
Responsibilities
- Report to the Country Manager / Regional (Global) Head of Marketing while managing and structuring the marketing team to achieve goals and project milestones.
- Plan and execute lead acquisition campaigns to meet targets for both lead quantity and quality.
- Create a go-to-market strategy for exploring potential new markets.
- Develop retention marketing strategies to boost repeat customer engagement.
- Oversee branding and communications initiatives for local and regional marketing activities, including media relations, promotions, online marketing, CRM, and events.
- Formulate a comprehensive digital marketing strategy encompassing SEO/SEM, database management, and social media.
- Evaluate the effectiveness of each marketing channel and optimize for better results.
- Conduct market research to identify trends and insights related to new technologies and market dynamics.
- Adjust business strategies based on research and analysis of market trends.
- Collaborate with agencies and vendor partners to enhance marketing efforts.
- Utilize the CRM system to assess customer data and evaluate current and potential customer activities.
- Manage marketing budgets and forecasts, ensuring targets are set and met.
Requirements
- Bachelor's degree or higher in Marketing, Public Relations, or Communications.
- Minimum of 5 years of experience in the finance industry.
- Deep understanding of the FX industry, market trends, and customer behavior.
- Strong analytical and problem-solving abilities, with a focus on data-driven decision-making.
- Detail-oriented with excellent communication and interpersonal skills.
- Fluency in English.
Nice to have
- Preference for experience in the CFD/FX sector.
Additional details
- Position title: Branding & Marketing Manager, India (Forex, FX, FinTech) | market entry, growth & acquisition.
- Location: India (remote).
- Compensation: base + other incentives / benefits.
- Interested parties should send CV / LinkedIn profile to Scarlett Chan.
- Only shortlisted applicants will be contacted.
- Originally posted on Himalayas.
