Content marketing team manager
Canonical
WorldwideremotePosted 1 month ago
Skill Required
Content-MarketingMarketing-ManagementSEO-StrategyContent-StrategyCommunication-SkillsMarketing-LeadershipContent-Marketing-ManagerContent-Team-LeadDigital-Content-Marketing-ManagerContent-Marketing-LeadContent-Strategy-ManagerContent-Development-ManagerContent Marketing ManagerContent MarketingEngineeringautomationanalyticsbuildingwrittenLinuxCloudSEOandAIFulltime
Key highlights
- Required experience: 5+ years in content, 2+ years in management
- Location: Remote (EMEA region)
- Benefit: $2,000 annual L&D budget
- Requirement: Portfolio of written work required
- Benefit: Opportunity for global travel to 'sprints'
Role overview
Canonical is a leading provider of open source software and operating systems, most notably Ubuntu, serving global enterprise and technology markets across public cloud, data science, AI, engineering innovation, and IoT. The company is founder-led, profitable, and operates as a pioneer of global distributed collaboration with over 1200 colleagues in 75+ countries. Canonical is seeking an outstanding content marketing lead to lead content efforts and manage a team of writers and content strategists. This role reports to the Director of Communications and is designed for a metrics-driven leader who cares deeply about narrative quality, brand positioning, and performance-driven strategy to align content with business objectives.
Responsibilities
- Develop and execute a content marketing strategy that aligns with our business goals, SEO and brand.
- Manage our content calendar end to end, ensuring content is efficiently produced with minimum friction and process clarity.
- Ensure content quality, consistency and brand alignment in everything we produce.
- Collaborate with our web and growth engineering teams to optimize content for search and AI engines, building on proven SEO or GEO expertise.
- Supervise quarterly content planning sessions and work closely with content specialists, product management and marketing to optimize content plans.
- Monitor and report on KPIs for our content program and use analytics tools to identify improvement opportunities.
- Align messaging to ensure integrated campaign support across channels, working closely with our marketing, product and brand teams.
Requirements
- At least 5 years of work experience in content or related roles, preferably at technology companies, with 2+ years of experience as a manager or team lead.
- Proven experience creating authoritative and engaging content. Portfolio of written work required.
- Applied knowledge of GEO and SEO, experience with relevant tools and SEO-driven content calendars.
- Excellent project management and interpersonal skills with the ability to create highly efficient processes for content production and reuse.
- Bachelor’s degree in marketing, communications or a relevant discipline.
- Someone who is passionate about technology and open source.
- A problem solver: you don’t shy away from taking on challenges and see projects through to completion.
- Attention to detail and appreciation for standards: you value quality and accuracy but can adapt quickly when the need arises.
- Must be metrics-driven, highly organized and skilled at team development, capacity planning and cross-functional collaboration.
Benefits
- Annual bonuses and sales incentives based on revenue or utilization (for certain roles).
- Fully remote working environment.
- Personal learning and development budget of 2,000 USD per annum
- Annual compensation review
- Recognition rewards
- Annual holiday leave
- Parental Leave
- Employee Assistance Programme
- Opportunity to travel to new locations to meet colleagues at ‘sprints’
Additional details
- Location: This role is home based in the EMEA region.
- Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution.
- Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills.
- Our compensation philosophy is to ensure equity right across our global workforce.
- Additional benefits may apply depending on the work location.
- Canonical is an equal opportunity employer and proud to foster a workplace free from discrimination.
- Originally posted on Himalayas