Digital Marketing Specialist

About The Role We're looking for a Digital Marketing Specialist to lead our online marketing efforts. This role combines creativity with data-driven decision-making to enhance our brand presence and drive business growth. Requirements Essential Skills 2-5 years of experience in digital marketing Strong knowledge of SEO and SEM principles Experience with Google Analytics and Google Ads Proficiency in social media marketing Content creation and management skills Understanding of marketing automation tools Data analysis and reporting capabilities Excellent written and verbal communication Nice to Have Experience in B2B tech marketing Knowledge of marketing tools (HubSpot, Mailchimp) Basic understanding of HTML and CSS Experience with Adobe Creative Suite Video editing skills Marketing certifications (Google, HubSpot) Responsibilities Develop and implement digital marketing strategies Manage SEO/SEM campaigns Create and optimize content for various platforms Monitor and analyze campaign performance Manage social media presence Generate regular performance reports Collaborate with sales team for lead generation Maintain and update company website content Learning Opportunities Latest digital marketing trends and tools Marketing automation platforms Advanced analytics and reporting Content strategy development Leadership skills development Benefits Compensation & Perks Competitive salary package Health insurance coverage Performance-based bonuses Paid time off and holidays Marketing tool subscriptions Work Environment Flexible working hours Modern office setup Creative work culture Regular team activities Professional Development Marketing certification support Conference attendance Workshop participation Online course subscriptions Networking opportunities Interview Process Initial screening call Marketing strategy presentation Technical marketing assessment Team fit interview Final discussion and offer How to Apply Please Submit Updated resume Cover letter Portfolio of marketing campaigns Writing samples Social media management examples Join us in shaping the digital presence of a growing tech company! Show more