Recruitment Marketing Specialist

CrewBloom

India, Pakistan, Philippines, South AfricaremotePosted 2 months ago

Skill Required

Recruitment-MarketingTalent-BrandingGrowth-MarketingEmployer-BrandingDigital-MarketingRecruitment-Marketing-SpecialistRecruitment-Marketing-ManagerHR-Marketing-SpecialistTalent-Marketing-Managersoftware engineeringGoogle AnalyticsEngineeringanalyticalMeta AdsanalyticsbuildingdesignCanvaSEOandGoFulltime

Key highlights

3+ years of experience required in Growth Marketing, Recruitment Marketing, or Talent Branding
Fully remote — work from home or any location of your choice
Global scope: requires experience in LATAM, SEA, EMEA, and APAC talent markets
Fast-scaling startup environment focused on aggressive applicant generation
Fun, inclusive, innovative culture with resources for limitless career growth

Role overview

CrewBloom is scaling fast and looking for a growth-minded marketer to help win the global war for talent by building a magnetic brand that attracts the most elite professionals. As their Recruitment Marketing Specialist, you won't be following a dusty corporate playbook — you'll architect the talent-facing brand with the high-stakes goal of aggressive applicant generation, experimenting, iterating, and scaling campaigns that make CrewBloom the only choice for niche Technical, Healthcare, and Executive talent.

Responsibilities

Design and launch creative multi-channel campaigns (LinkedIn, Meta, niche platforms, and other social media channels) to drive a massive surge of qualified applicants for Technical and Healthcare roles.
Crack the code on hard-to-fill roles — whether it's a Specialized Surgeon or a Backend Engineer, find where they live online and convince them to join the ecosystem.
Treat the candidate journey like a sales funnel — ruthlessly audit the 'Apply' process to remove friction and boost conversion rates.
Own the Value Proposition — tell the world exactly why top-tier professionals should choose CrewBloom over a traditional 9-to-5.
Rapidly produce 'thumb-stopping' content, from LinkedIn posts to deep-dive newsletters, that positions CrewBloom as a thought leader in the global remote market.
Keep the digital presence (Glassdoor, social media) spotless and exciting; ensure the world knows CrewBloom is a 5-star destination.
Use data to track ROI and double down on the channels that actually deliver results.
Constantly monitor the Global Talent Market — stay two steps ahead of competitors by spotting trends in the Tech and Healthcare sectors before they go mainstream.

Requirements

At least three (3) years of experience in Growth Marketing, Recruitment Marketing, or Talent Branding within a fast-scaled startup or high-volume agency.
Proven track record of building talent pipelines for Technical (Software Engineering, IT), Healthcare, and specialized Executive roles.
Experience navigating the global talent market (LATAM, SEA, EMEA, APAC), with understanding of localized motivators and how to attract talent across different time zones and cultures.
Proficient in tracking Cost-per-Candidate (CPC), Cost-per-Lead (CPL), and conversion rates from the first ad click to the final application.
Deep hands-on experience with LinkedIn Campaign Manager, Meta Ads Manager, and SEO-driven job board optimization.
Ability to write bold, 'thumb-stopping' copy that cuts through the corporate noise and speaks directly to the values of high-level professionals.
Ability to build and audit a candidate journey, identifying friction points that cause high-tier talent to drop off.
Proficiency with Canva or similar tools to rapidly produce on-brand visual assets for social media and email campaigns.
Comfortable using Google Analytics or ATS data to prove what's working and pivot away from what isn't.
Primary internet connection with a minimum speed of 15 Mbps.
Backup internet connection with at least 10 Mbps.
Backup internet connection must be capable of supporting work during a power outage.
Desktop or laptop equipped with at least: Intel Core i5 (8th generation or newer), Intel Core i3 (10th generation or newer), AMD Ryzen 5, or an equivalent processor.
A minimum of 8 GB RAM.
Backup device must meet or exceed the performance of an Intel Core i3 processor.
Backup device must be functional during power interruptions.
A functioning webcam.
A noise-canceling USB headset.
A quiet, dedicated home office space.
A smartphone for communication and verification purposes.

Nice to have

Startup mindset: comfortable with ambiguity, moves fast, and loves the 'build' phase more than the 'maintenance' phase.
Expert sourcing knowledge: has successfully marketed to Global Technical and Healthcare talent and knows exactly what makes those professionals click 'Apply.'
Creative + Analytical: can write a killer headline that grabs attention, then go into the backend to analyze CPC and conversion data.
Master communicator: hates corporate-speak; writes for humans in a way that is bold, authentic, and persuasive.

Benefits

Join a fun, inclusive, innovative culture that values unique contributions and supports professional growth.
Daily chances to learn, innovate, and excel; make a real impact in your field.
Limitless career growth with a world of possibilities and resources to propel your career forward.
High-energy, engaging atmosphere — embrace challenges and reap stimulating rewards.
Flexibility to work from home or any location of choice; create your ideal work environment.
Work-Life Balance — no stressful commutes, more quality time with loved ones, and healthy work-life integration to perform at your best.