Posted today · be early

Social Media Marketing Intern

Pathways

WorldwideremotePosted today

Skill Required

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Key highlights

Fully remote position
Internship-level role
International experience opportunity
Cross-time-zone collaboration

Role overview

Pathways is seeking a creative and driven Content Marketing Intern to join its dynamic team. This fully remote internship provides hands-on experience in digital marketing while contributing to a fast-growing educational consulting brand. The intern will play a key role in telling the brand's story across digital platforms, helping to build a strong online presence, and supporting content marketing initiatives across social media, web, email, and beyond. The role is ideal for someone passionate about storytelling, social media, and content strategy who wants to build a strong foundation in digital marketing.

Responsibilities

Assist in creating and curating engaging content for social media platforms, with a focus on Instagram and YouTube
Ensure content reflects the brand voice and resonates with the audience of students, parents, and educators
Produce short-form video content, informative carousels, and reels for campaigns that inform, inspire, and connect with the growing community
Support the planning and execution of broader content marketing strategies, including blog posts, email newsletters, and promotional campaigns
Manage and update content on the WordPress website, ensuring everything is current, SEO-friendly, and aligned with messaging
Use tools like Buffer to schedule posts, track performance, and adjust content strategies based on analytics and engagement metrics
Collaborate closely with the marketing team to brainstorm and develop fresh content ideas and innovative ways to engage the audience
Monitor platform updates, content formats, and audience behavior to inform and refine the content calendar

Requirements

Strong skills in content creation, especially for digital platforms
Familiarity with social media management and engagement tactics
Working knowledge of WordPress (editing, publishing, basic layout)
Experience or comfort working with Instagram and YouTube content
Familiarity with Buffer or similar scheduling tools for social media
Ability to work independently, meet deadlines, and adapt in a fast-paced environment

Nice to have

Passionate about storytelling, social media, and content strategy
Eager to learn and take initiative
Building a portfolio or exploring a future in marketing, education, or digital media

Benefits

Fully remote role
Opportunity to gain international experience
Flexible, creative, and supportive work environment
Chance to collaborate with team members across different time zones
Be part of a mission-driven organization that values innovation and growth
Valuable stepping stone for career development in marketing, education, or digital media