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1025 - 340RAN | Sr. Marketing Operations Specialist

TalentCross

WorldwideremotePosted 1 day ago

Skill Required

Marketing-Operations-SpecialistMarketing-Operations-ManagerMarketing-TechnologistDigital-Marketing-SpecialistDemand-Generation-SpecialistSenior-Marketing-OperationsEmail MarketingGoogle AnalyticsanalyticalautomationanalyticsHubSpotandFulltime

Key highlights

3-5+ years of experience required in marketing operations or related field
Remote — work from anywhere in LATAM
Unlimited PTO + 1 Wellness Day per month
Advanced experience with HubSpot, Google Analytics, and Google Tag Manager required

Role overview

The Sr. Marketing Operations Specialist will manage and optimize marketing technology platforms, ensuring seamless campaign tracking, data integration, and reporting across tools like HubSpot, Clay, Google Analytics, and Google Tag Manager. This remote role is open to candidates anywhere in LATAM and emphasizes cross-functional collaboration with marketing, sales, and analytics teams to drive operational efficiency and support business goals. The position requires 3-5+ years of experience in marketing operations or a related field, with advanced proficiency in key MarTech platforms and strong analytical skills. Preferred qualifications include familiarity with CRM integrations, lead scoring, and workflow automation, ideally gained in an agency or B2B environment.

Responsibilities

Manage and optimize MarTech platforms, overseeing the daily operation, integration, and optimization of marketing technology platforms including HubSpot, Clay, Google Analytics, Google Tag Manager, social media platforms, and more, in conjunction with sales enablement teams
Set up, monitor, and troubleshoot campaign tracking to ensure accurate attribution, lead capture, and performance measurement
Ensure seamless data flow between marketing platforms and CRM systems, maintaining data integrity and supporting lead management processes
Develop and maintain dashboards and reports to track campaign effectiveness, marketing KPIs, and operational efficiency
Identify and implement process improvements that streamline marketing operations and enhance team productivity
Partner with marketing, sales, and analytics teams to align technology use with business goals and campaign needs
Stay current on data privacy regulations and marketing technology best practices

Requirements

3-5+ years in marketing operations, marketing automation, or related field
Advanced experience with HubSpot, Google Analytics, and Google Tag Manager
Strong analytical and problem-solving skills, with the ability to interpret data and provide actionable recommendations
Exceptional attention to detail and organizational skills