Meta Ad Strategist

Qualifications Strong skills in Meta Ads Manager, including campaign setup, audience targeting, budgeting, and optimization. Experience with performance marketing, including user acquisition, retargeting, conversion optimization, and A/B testing. Ability to analyze campaign data, interpret key metrics (CTR, CPC, CPA, ROAS), and create clear, actionable reports. Understanding of digital marketing fundamentals, including funnel strategy, attribution models, and marketing analytics.