Campaign Operations- Paytm
Paytm
Noida, Uttar Pradesh, IndiaPosted 3 months ago
Skill Required
GrowthObservabilitydesignDesign Patterns
Key highlights
- India’s largest digital lending story
- 500 mn+ registered users, 17 mn+ merchants
- Collaborative output-driven program
- 360 feedback from peer teams
Role overview
Paytm is India's leading mobile payments and financial services distribution company, pioneering the mobile QR payments revolution. The role involves owning marketing campaign operations, implementation, and performance analysis to drive efficiency and cross-sell opportunities. Paytm’s mission is to serve half a billion Indians by bringing them into the mainstream economy through technology.
Responsibilities
- Own marketing campaign operations & implementation design logic end to end in alignment with the marketing strategy decided upon
- Own the monitoring and tracking of metrics useful for performance analyses of campaigns
- Set up and run experiments on campaigns
- Streamline operations for reduced errors and increased efficiency
- Run root cause analyses and narrow down the cause(s) in cases of deviations from expected campaign behavior
Requirements
- Aptitude – good with logical reasoning, breaking down problem statements, and hypothesis formation and validation
- Ownership – Own campaigns end to end from execution to assessment to accommodating learnings
Nice to have
- Familiarity with any CLM tool. Prior experience with CleverTap will be an added advantage
- Previous experience in operations is preferred - not mandatory
Benefits
- A collaborative output driven program that brings cohesiveness across businesses through technology
- Improve the average revenue per use by increasing the cross-sell opportunities
- A solid 360 feedback from your peer teams on your support of their goals
- Respect, that is earned, not demanded from your peers and manager
- If you are the right fit, we believe in creating wealth for you
Additional details
- About Paytm Group: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.
- With enviable 500 mn+ registered users, 17 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!