Posted today · be early
Marketing Coordinator
NightOwl Consulting
WorldwideremotePosted today
Skill Required
Marketing-OperationsDigital-MarketingEmail-MarketingMarketing-CoordinatorCRM-ManagementMarketing-Communications-CoordinatorSales-and-Marketing-CoordinatorMarketing-Project-CoordinatorDigital-Marketing-CoordinatorMarketing-Operations-CoordinatorMarketing-And-Events-CoordinatorMarketing-Content-CoordinatorMarketing-Account-CoordinatorMarketingEmail MarketingStatisticsSalesforceautomationsimilar)HubSpotTestNGdesignCanvaAPIsPHPandGoFulltime
Key highlights
- Above market salary with performance-based incentives
- HMO on Day 1 for principal and two dependents
- 3–5 years of experience in marketing operations or coordination required
- Real estate or mortgage industry experience preferred
Role overview
We are seeking a highly capable and results-driven Marketing Coordinator with a strong background in email/SMS marketing, campaign execution, data management, and real estate/mortgage industry experience. This role is not about content creation or creative design but about precision, execution, compliance, and leveraging existing tools to optimize performance.
Responsibilities
- Leverage and manage existing marketing systems and tools—plug and play without needing to build from scratch.
- Customize marketing templates (flyers, photo and video materials, emails, SMS) by updating market-specific stats and messaging to match targeted audiences.
- Execute SMS and email marketing campaigns, including drip sequences, on schedule and within compliance standards.
- Monitor and adjust campaign performance using KPIs, open rates, CTRs, and conversion metrics.
- Conduct data clean-up, maintenance, and segmentation to ensure accuracy and consistency across CRM systems.
- Maintain data integrity in all marketing efforts, adhering to company policies and industry regulations.
- Ensure all marketing materials and strategies are compliant with mortgage industry standards and guidelines.
- Implement and optimize workflows using marketing automation platforms and CRM integrations.
- Work with APIs to connect marketing platforms and ensure seamless communication between systems.
- Troubleshoot system errors or marketing logic issues across tools and campaigns.
- Provide tactical input into the planning and execution of marketing strategies tailored to real estate and mortgage audiences.
- Identify optimization opportunities across the customer lifecycle—from lead capture to nurture and close.
- Collaborate with loan officers, agents, and operations teams to align marketing efforts with business objectives.
Requirements
- 3–5 years in marketing operations or coordination, ideally within the real estate or mortgage industry.
- Familiar with Insellerate, Hubspot, Go High Level, Salesforce, Big Purple Dot or similar CRMs.
- Photo and video editing skills.
- Strong understanding of email and SMS marketing, segmentation, and A/B testing.
- Excellent data hygiene and management skills.
- Knowledge of API integrations and automation logic.
- Proficiency with compliance-related marketing practices in mortgage/real estate.
- Clear communicator and organized multitasker who thrives in a system-driven environment.
- Proficiency with Excel.
Nice to have
- Experience with Mailchimp, ActiveCampaign, Constant Contact, SlickText, Eventbrite, Canva, Capcut, Typeform, ChatGPT or similar tools.
- Some web design and/or social media management experience.
Benefits
- Above market salary.
- HMO on Day 1 for principal and two dependents.
- Government-mandated benefits.
- Performance-based incentives.
- Quarterly company events.
- 1,000 PHP de minimis.
- Equipment and software provided.
Additional details
- This role is about precision, execution, compliance, and leveraging existing tools to optimize performance—not content creation or creative design.
- The ideal candidate is a tech-savvy marketing operator who understands the power of automation, data-driven campaigns, and can maintain data integrity across systems while supporting a fast-paced mortgage-focused organization.
- Originally posted on Himalayas.
