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Digital Marketing Executive

Tech Weave International Private Limited

Ahmedabad, Gujarat, IndiaPosted 1 day ago

FulltimeDigital Marketing ExecutiveEmail MarketingGoogle AnalyticsGoogle AdsMeta AdsCanvaSAPSEO

Role overview

Manage SEO, social media, digital advertising, and online marketing campaigns.
Utilize AI tools for content creation, campaign automation, and data analysis.
Manage and regularly update the company website to improve user experience, content quality, and overall effectiveness.
Monitor website performance, traffic, and engagement metrics, and implement strategies to enhance website visibility and lead generation.
Work on HRMS, SAP, and other software platforms for reporting and business support activities.
Prepare marketing reports, dashboards, and campaign performance analysis.
Coordinate with HR, Sales, IT, and other departments for digital initiatives.
Stay updated with the latest AI and digital marketing trends.

Strong knowledge of AI tools such as ChatGPT, Gemini, Copilot, Canva AI, and marketing automation platforms.
Experience with SEO, Google Analytics, Google Ads, Meta Ads, and social media management tools.
Working knowledge of HRMS platforms and SAP systems.
Familiarity with CRM, ERP, and other business software applications.