DATASPOT Technologies, an IT company delivering advanced technology solutions, is seeking a full‑time, on‑site Digital Marketing Specialist in Kozhikode. The role will plan, execute, and optimize online marketing campaigns across multiple channels to boost brand visibility, engagement, and lead generation while collaborating with cross‑functional teams.
Responsibilities
- Plan, execute, and optimize online marketing campaigns across various channels to increase brand visibility, engagement, and lead generation.
- Manage social media platforms, including content creation, scheduling, and community engagement.
- Create and schedule content for digital channels.
- Monitor campaign performance and analyze web analytics to inform strategy.
- Collaborate with designers, developers, and other team members to ensure cohesive digital marketing initiatives and consistent messaging.
- Stay updated on digital marketing trends and tools to recommend improvements and new opportunities.
Requirements
- Strong skills in Digital Marketing and Online Marketing, with experience planning and managing campaigns.
- Proficiency in Social Media Marketing, including content creation, scheduling, and community engagement.
- Ability to work with Web Analytics tools to track performance, interpret data, and optimize campaigns.
- Excellent communication skills for collaborating with internal teams and engaging external audiences.
- Bachelor’s degree in marketing, communications, business, or a related field, or equivalent practical experience.
- Ability to work on‑site in Kozhikode.
- Ability to manage multiple projects and meet deadlines in a fast‑paced environment.
- Experience in client handling.
Nice to have
- Familiarity with SEO, SEM, email marketing, and content marketing.
- Experience with marketing automation platforms and CRM tools.
Additional details
- Company Description: DATASPOT Technologies is an IT company focused on delivering advanced technology solutions that enhance productivity for diverse clients.
- The team specializes in software development, web and mobile applications, website design, digital marketing, and IT infrastructure services.
- With a cost‑effective approach, DATASPOT Technologies aims to make modern technology accessible to organizations and individuals from all walks of life.
- Candidates joining the company can expect to work in a dynamic environment that values innovation, practical solutions, and continuous improvement.
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